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Validated Lead Group

FOR MEDIA PARTNERS

Become an Affiliate

We buy compliant, first-party traffic in home services, remodeling, mortgage, debt and insurance. Tell us what you run — we verify every partner before launch.

Built for high-producing Pay Per Call publishers generating home services calls.

WHY PUBLISHERS ROUTE HERE

Validated calls clear to more buyers, at higher value.

Your payout is a function of two things a network controls: how many of your calls a buyer accepts, and what that buyer pays per accepted call. Validation raises the first. A national, multi-vertical buyer bench raises the second.

01

Validation before routing

Each call is evaluated against buyer criteria before it routes, so fewer calls are rejected and buyers pay for the ones that fit.

02

Direct national buyers, every vertical

A deep bench across HVAC, plumbing, roofing, electrical, remodeling and the financial verticals means your call clears to the buyer who values it most, at the hour it arrives, in the service area it belongs to.

03

Attribution that survives the handoff

Source, campaign and path stay attached from your campaign through routing to the buyer's outcome. You see why a call converted or declined.

Monetization, validated.

THE PARTNERSHIP

A named contact. Changes before they take effect. Payouts handled in-house.

Named contact

A person who answers, not a ticket queue.

Source visibility end to end

Attribution stays attached from your campaign through routing to the buyer's outcome.

Changes communicated first

Payout, cap and criteria changes are communicated ahead of time, never discovered in a report.

Reporting by campaign and by source

See which sources convert and why calls decline, at the campaign level.

Reliable payouts

Payout administration is handled in-house, with source oversight, on the schedule agreed at onboarding.

Diverse campaigns under one agreement

Home services and financial campaigns on one agreement, so you can diversify without re-papering.

Partnership, validated.

TECHNOLOGY

Enriched before delivery. Validated before routing.

Proprietary technology enriches each record and validates its attributes through multiple methods before a buyer ever receives it. For home services, the Skyler voice concierge captures the job, equipment, symptom and urgency before a warm handoff to a matched local provider.

WHAT WE ASK

The standard runs both ways.

WE ASK FOR

  • an identifiable campaign and acquisition path on every call
  • consumer intent that matches the category
  • adherence to each vertical's disclosure and consent rules
  • openness to source-level review

WE DO NOT PROMISE

  • a sale, appointment or booked job on any call
  • a fixed volume or cap
  • that validation removes every instance of fraud, invalid traffic or consumer error

Campaign availability, inquiry volume and results vary by category, location, buyer requirements and traffic source.

APPLICATION

Tell us what you run.

Read the Executive Perspective on publisher partnership →

Contact

SECTION A

Contact

Company website(s)
Traffic

SECTION B

Traffic

Traffic source types
Verticals you run
Why you're a fit

SECTION C

Why you're a fit

Tell us why you're a fit. What do you run today, what has worked, and what are you looking for from us? Specific beats general — campaigns, volumes, compliance posture.

Verification

SECTION D

Verification

We verify every partner before launch. Upload one: a government-issued photo ID, or a completed W-9 (US) / W-8 (non-US). Documents are stored privately, seen only by the Loyalty LTD compliance team, and used solely for verification and tax reporting.

At least one of the two documents is required.

Agreements

SECTION E

Agreements

Complete every required field, upload one verification document and check all four agreements to submit.

Answers, validated.

We review every partner personally and follow up within two business days.

READY WHEN YOU ARE

Build your next performance channel.

Whether you are acquiring customers or connecting media to direct demand, Validated Lead Group is built to support measurable growth.

Your next connection. Validated.