PORTFOLIO
Built one vertical at a time.
The group builds a category brand only when it can speak that category's language fluently — its criteria, its disclosure requirements and its buyer economics. Each brand runs to the same validation standard.
CATEGORY BRANDS
Properties that originate the signal.
Home ServicesPay Per Call and first-party form acquisition across home services in the US and Canada.
- HVAC, plumbing, roofing, windows, solar and pool categories
- Pay Per Call and first-party form acquisition
- United States and Canada coverage by service area
RemodelingFirst-party kitchen, bathroom and whole-home remodeling project inquiries.
- Kitchen, bathroom and whole-home remodeling projects
- Project scope, budget band, timeline, property type and owner authorisation evaluated before routing
- Homeowner-facing property with a buyer section for remodeling professionals and roll-ups
MortgageFirst-party mortgage inquiry acquisition for licensed lenders and brokers.
- Purchase, refinance and home equity inquiry types
- Attribute validation supported by bureau data relationships
- Delivery to licensed lenders and brokers only
DebtConsent-aware acquisition for debt settlement, consolidation and relief providers.
- Settlement, consolidation and relief provider campaigns
- Consent-aware acquisition with disclosure recorded at submission
- Criteria configured by balance, state and provider requirements
InsuranceValidated insurance inquiries and live transfers for agencies, brokerages and growth teams.
- Auto, home, renters, life, health, Medicare and pet insurance inquiries
- Validated inquiries and live transfers
- Delivery to agencies, brokerages and insurance growth teams
Additional categories in development
validated[category]leads.comOPERATING COMPANIES
Buyer-facing demand brands.
Home Services Lead Group
Buyer-facing demand brand serving home services operators, franchises and national accounts.
An operating company of Validated Lead Group.
HomeVantage Lead Group
Buyer-facing demand brand supporting regional contractors and multi-location service businesses.
An operating company of Validated Lead Group.
THE NAMING SYSTEM
The wordmark carries the standard. The descriptor carries the category.
The mark is constant
Validated. is set identically on every property. The period is always in Signal Cyan.
The descriptor is variable
The category descriptor sits beside the mark at sixty percent size in a secondary tone.
The domain follows the pattern
Category properties resolve at validated[category]leads.com, so the portfolio reads as a system.
One mark. One standard. Many categories.
Answers, validated.
Each category has distinct consumer language, criteria and disclosure requirements. Separate properties let each one speak accurately while running to a single standard.
READY WHEN YOU ARE
Build your next performance channel.
Whether you are acquiring customers or connecting media to direct demand, Validated Lead Group is built to support measurable growth.